Buraidah National Landmarks
Five public landmarks translate palm, sword and local textile references into civic moments designed to read by day and night.
- Brand
- asred
- Field
- Urban art and place identity
- Location
- Buraidah, Saudi Arabia
- Year
- 2024
The challenge
A roundabout landmark is read in seconds and from many angles. It must carry a clear local meaning without becoming a flat logo or a mute object.
The idea
National and local symbols were decomposed into movement, material and void. Each proposal has a distinct silhouette and a night-lighting story that adds meaning rather than decoration.
The outcome
A varied but coherent family of public landmarks, with two proposals awarded second and sixth place in the national model competition.
All work
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